How can a church communicate who they are and what they believe through signs and architecture? One way they can share what they stand for is with environmental branding. Environmental design marries various elements including graphic design, construction, and landscape architecture. Environmental designers also concern themselves with the visual aspects of wayfinding.
Church leadership contacted Ideation to help create a more comfortable guest experience using wayfinding signage that respected the original architecture and more recently updated spaces. Kirk in the Hills Church (Bloomfield Hills, MI) is of Gothic design and patterned after the famous Melrose Abbey in Scotland that was built in
Several years ago we found that we were no longer ‘making signs’ but rather using business signs as one of the elements that create a branded environment. Design companies like to think that a branded environment is a new concept. Yet, the concept has actually been around for quite some time. What Is a Branded
Whether you need to revamp an existing business or want to establish a new one, business signage says a lot about your company. Signs identify where you are, communicate who you are, and help people comfortably navigate your business. Most people focus on the exterior sign and forget about wayfinding
Like all art, signs should tell a story. Musicians, writers, and dancers interpret ways to communicate ideas and emotion through their medium. Despite the subjectiveness of the end product, all ‘art’ has core elements. Together they form the foundation of the piece. For instance, music relies on a fixed scale
Regulations passed in 1990 with the Americans with Disabilities Act require all businesses to have ADA compliant Wayfinding signs. According to the ADA, all organizations open to the public must provide equal access to the disabled. This regulation includes businesses such as restaurants, stores, and theaters as well as public access buildings,
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