wayfinding

University of Detroit Mercy

Goal: Improve recruitment, increase pride, and help visitors navigate the campus. Scope: Exterior of McNichols campus Timeframe: 12 months The University of Detroit Mercy was looking to increase their brand visibility and help new students and visitors navigate the campus. A collection of building banners communicates the UDM brand story and custom-commissioned murals from local […]

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Michigan State Capitol

tempadmin

Goal: Help visitors navigate the capitol while respecting the architecture of the historic building Scope: Interior and exterior wayfinding Timeframe: 12 months The Michigan State Capitol Commission came to Ideation Orange for help with an interior and exterior wayfinding solution that would help visitors navigate the complex space. Ease of navigation was important, but also

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