manufacturing

Ambient Learning: Environments that Educate

Can your building play a role in the education of those who walk through its doors? We believe so – it’s called ambient learning. Progressive educators recognize that the learning process should not be limited to the classroom and the exchange between teachers and students. In fact, according to a 2013 Gallup State of America’s …

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What Not To Say In Your Reception Area

I have a confession to make. While over the years we’ve brought hundreds of company names to reception area walls in some very creative ways, I don’t think its the most important thing to say to the people that walk through your front doors. There, I said it. Allow me to explain… Your building and …

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The Power of Paint: More Bang for Your $

At Ideation Orange we love to help our clients get more bang for their buck. One way we do this is with what we call the Power of Paint. Our clients often call on us to help them re-imagine the exterior of their buildings. It could be a dentist that acquired an older practice. It …

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Graphic Solutions for Glass Wall Concerns

Glass is being used extensively in today’s modern offices. Glass seems to be the wall of choice for conference rooms, huddle rooms and private offices.  It’s popularity is understandable – it’s beautiful, lets in more natural light, promotes a feeling of transparency and openness. And yet those are some of the very same reason why …

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What First Impression Is Your Facility Making?

Your guests form an impression of your business within seconds of walking through your door.  Every impression they had up until that point – from your salespeople, your website, referral sources, is pushed to the background while they experience something tangible about you.  What experience are you giving on the threshold of your business?  What …

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Manufacturer Improves Recruiting & Sales with Redesigned Space

Morrell Group, a Michigan-based manufacturing and engineering firm wanted the interior design of their Auburn Hills headquarters to help increase sales and recruit top talent. They were speaking our language.  We call it space branding and storytelling and we were excited to partner with them to accomplish these goals. Goal No. 1 – Increase Sales …

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Burtek: Rebuilt Brand for a Rebuilt Company

Ideation’s Jon Moses designed a new visual identity for Burtek Enterprises by through rebranding. Burtek is a provider of highly engineered, fabricated solutions for the aerospace, defense, energy and industrial markets. Exiting receivership in 2012 and rebuilt under strong leadership and financial backing, it was important for Burtek to communicate that it was back and …

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