food & drink

Ambient Learning: Environments that Educate

Can your building play a role in the education of those who walk through its doors? We believe so – it’s called ambient learning. Progressive educators recognize that the learning process should not be limited to the classroom and the exchange between teachers and students. In fact, according to a 2013 Gallup State of America’s …

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What Not To Say In Your Reception Area

I have a confession to make. While over the years we’ve brought hundreds of company names to reception area walls in some very creative ways, I don’t think its the most important thing to say to the people that walk through your front doors. There, I said it. Allow me to explain… Your building and …

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The Power of Paint: More Bang for Your $

At Ideation Orange we love to help our clients get more bang for their buck. One way we do this is with what we call the Power of Paint. Our clients often call on us to help them re-imagine the exterior of their buildings. It could be a dentist that acquired an older practice. It …

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Bagger Dave’s: Designing Logos with Signage in Mind

With a growth plan involving the opening of new restaurants across the Midwest, Bagger Dave’s Burger Tavern turned to Ideation to refine the logo design for optimal impact in signage. The original logo existed solely in a circular shape. Per Creative Director, Jon Moses, “working together with Krieger Klatt Architecture, we recognized that the logo as …

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cacao tree cafe storefront

Cacao Tree: Getting More Storefront Attention

Michael Garavaglia and the team at ideation recently helped Cacao Tree Café get more storefront attention in busy Downtown Royal Oak.  Our friends at Cacao Tree Café called us to help tell their story on the exterior of their café. They serve up gourmet raw foods that cleanse, detox and rejuvenate. They make you beautiful …

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Cornwall Bakery: Letting the Storefront Influence the Logo

Chef and Baker, Freeman Gunnell had a vision for a European style bakery in the lakeshore community of Grosse Pointe Park, Michigan that featured homemade artisan breads, European pastries, specialty cakes and an array of sweet and savory items.  With the name Cornwall Bakery and a building in hand, Freeman turned to Ideation to help …

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Monty’s Beef: Using a Mural to Tell Their Story

When asked to brand the new flagship retail location of Monty’s Beef, Ideation’s Michael Garavaglia started at the farm! He needed to tell people about this provider of Piedmontese beef originating from the Italian Alps. So, he incorporated pieces of their story into all the design elements and used a mural and other graphics. This visual …

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Smokehouse: Fingerlicking In-store Environment

The owners of Holiday Market turned to Ideation to help craft a visual identity and in-market experience. They wanted to brand a new authentic and premium barbeque offering in Metro Detroit. Of course, we leaped at the chance. After all, who wouldn’t want to research this project? So, to gather inspiration, we toured barbeque joints …

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